BMG 201: Entrepreneurship II - Market Planning

This class is no longer offered as of Winter 2020.

Students learn how to identify a target market that provides a continuous competitive advantage to the small business owner by performing market research. Students will complete a plan of marketing which includes an evaluation of profit potential. This course was previously BMG 292.

Level I Prereq: Academic Reading and Writing Levels of 6; BMG 109 minimum grade "C-", may enroll concurrently or equivalent business experience

Level II Prereq: CIS 099 with grade "P"


Description Hours
Credits  3
Lecture Hours 45
Clinical Hours 0
Lab Hours 0
Other Hours 0
Total Hours 45
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