WEB 133: Digital Strategy

In this course, students will learn about the technologies and techniques used to increase Web site traffic and reach, as well as how to track user activity and evaluate the impact of Web site changes via analytics. Search engine optimization, content strategy, social media, and conversion rate optimization are all considered. Previous experience with HTML is recommended. This course was previously WEB 233.

Level I Prereq: Academic Reading and Writing Levels of 6

Class offerings by semester

Fall 2019 Winter 2020 SP/SU 2020
  offered at nighttime
Blended classes also available
 

offered in the daytimeDay Class (before 5:00pm) offered at nighttimeEvening Class (after 5:00pm) offered online Online Class

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Check the schedule

 

Description Hours
Credits  4
Lecture Hours 60
Clinical Hours 0
Lab Hours 0
Other Hours 0
Total Hours 60
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