Project Lead Times

Planning ahead is one of the best ways to ensure a project’s success. As you consider the type of support you may need to market your program or event, here are some common lead times to consider.

For marketing and communications project support, complete the Marketing & Communications Request Form.

How much lead time is required for marketing support?

Project Lead Time Example(s)
Minor Web Page Updates 5 days  
HTML Emails 5 days  
Registration Forms 5 days  
Newsletter Submissions 5 days  
Social Media Posts 5 days  
Major Web Page Updates 2 weeks  
Mid-size Projects 3-5 weeks Ads, Booklets, Flyers, Digital Assets (email headers, banners), Event Collateral (signs, promo products), Graphics, Invitations/Event Marketing, Posters, Postcards, Press Releases, Webpages
Major Initiatives/Projects 9-13 weeks Viewbooks, Brochures, Program Guides, Marketing Research/Strategy, Multi-channel Campaigns, Trade Shows, Videos

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